About me

Over the past 12 years, I have worked with some of the world’s most influential brands in the private and public sectors all over the world including the UK, Switzerland, Germany, Turkey, France, Oman, the UAE, Saudi Arabia, Ethiopia, and Kenya.

From bringing start-ups to life to redefining legacy brands, I have helped companies define or redefine their brand strategy, and roll it out internally to help create the right culture, and externally - from launching brand campaigns to recreating customer experiences.